My new project at Atlantic Media: an experimental social site called This. Each user can share one great link per day, and follow and give thanks to other users doing the same thing.
That simple! I explain more over at Medium.
“I think The Wire has an audience that understands that if they want to know what’s going on in the world — the tagline for the site is “What matters now” — if they want to understand what matters now, they need to understand not just what information is out in the world, but how that information is being processed and who it’s influencing. So much of that happens out in public now via social, and that team really has done an extraordinary job at sourcing out of social at the same time that they’re distributing back into that system.”
“The Atlantic delivered record financial results and audience growth in 2013, improving its showing in these key categories compared with a year ago. Readership for The Atlantic across its print and digital editions was up 34 percent last year, making it the second-fastest-growing title, according to GfK MRI’s Survey of the American Consumer. And after achieving profitability for the first time in recent memory, in 2010, the 156-year-old magazine brand was profitable for the fourth straight year, this year posting its greatest profit yet.”